blogging tips

How to Pitch Influencers in Your Niche

I’m sure you’ve read all of the “How to Boost Blog Traffic” lists until your head exploded. One of the most cited tips is to share an expert roundup post. An expert round up post, is where one blogger reaches out to other niche specific bloggers and asks them their opinion. In return, a link to the niche specific blogger’s site is included in the expert round up post.

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social

How does an expert round up post bring traffic? The niche specific blogger will likely share your post with their audience. Say you ask 10 people and they have 6,000 followers collectively across all their social media. You’ve just tapped into 60,000 people you wouldn’t ordinarily reach alone.

If you amplify that and pitch an influencer in your niche with say, a quazillion followers – well, you can do that math right? But how do you pitch an influencer in your niche in such a way that will get a yes?

That’s what we’re talking about today. Why? Because I pitched content creators for an expert round up post on The SITS Girls today and received a “yes” from a total of 10 women – and some of them are heavy hitters. Who do you ask? Here are the 10, with my own fun titles attached to them (as you can see, Iove alliteration):

Peg Fitzpatrick Social Media Marketing Master (has over 1,000,000 followers)
Amy Lynn Andrews Queen of the Useletter
Pauline Cabrera Blogging + Social Media tips Power Playah
Andrea Beltrami Branding Behemoth
Charissa Moore Copywriting Cool Cat
Charity Craig Maven of Marriage + Entrepreneurial Empress
Jessica Rea Mistress of Marketing + Design
Jen Kominsky Virtual Assistant Vixen + Super Mom
Rhonda Ortiz Web Design Diva
Jenna Guizar Sage of Women’s Ministry

If I do the math right, that’s a reach of 127K on Twitter alone, approximately. Just Twitter. I’ll let you check their other profiles, squeal (like I did) and then come back to finish this post! Here’s what I did:

 

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 1: Make a dream list

I had a total of 15 people I reached out to. These people were a mix of men and women and included influencers in the social media and blogging tips space. I had one question to go on as I brainstormed. Who would I want to read secret blogging tips from? At first, I thought I would ask friends I’d made since I started blogging, and there are a few from the list that fit that description. But that’s safe, right? We’re all about getting out of our comfort zones.

Then a small voice chimed in “Cristina, go big or go home!”. That’s when my brainstorming went ballistic and I started dropping names on paper.

The key here is to choose people that you have actively been engaging with. You wouldn’t ask a stranger for $20 right? Same applies. All of the people I chose were people I engaged with.

What does solid engagement look like?

  • Share their content on social media
  • Comment on their blog
  • Listen to their podcast and rate in iTunes
  • Participate in their Facebook Group
  • +1 them on Google
  • Subscribe to their emails
  • <3 their Instagram post
  • Purchase a product from them
  • Join a Twitter chat they host

Get the picture? This won’t work if you just did one of these engagement suggestions the day before you send the pitch. This is what I worked on and cultivated over time. This is why it was almost easy for me to reach out to them. Come from a place of humility – always.

And don’t worry about what your pitch will look like at this point, just draft up a dream team list – even if it includes Taylor Swift.

 

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 2: Under each name write three things that you admire about them

I’m all about the visuals. To keep the excitement (and the ball rolling, because I can get easily distracted), I wanted to list out why I admired the people I was pitching to warm up to the actual pitch stage.

Know your why

As with everything, always start with knowing your why. Why exactly did you add Jane to your list? Is she your friend? Do you secretly check out her blog because you love its design? Do you still refer to her e-book, have you shared a link to a post you love with all of your friends? Whatever the reasons write them down.

This will help you personalize each email you send, saving you time as you craft the emails and personalize them. If you have to go back or research on the internet the name of their specific offer, the one tweet they shared where you LOL’ed your latte all over your shirt, what have you. Write it all out next to their names.

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 3: Set a timeline

People are busy. Don’t reach out to influencers with a few days notice. That’s not cool. You know they have editorial calendars, blog posts to write, conferences to speak at and Twitter chats to moderate. Be a good steward of their time and give them at least three weeks.

Here’s how a pitch timeline could look

  • July 3rd send your email
  • July 24th receive all of your responses and start editing
  • July 31st post is published

Within the three week time frame there’s a week built in for you to edit your post and to receive late responses – it happens because it’s called life!

 

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 4: Craft an email

This is where the work comes in. I have the great privilege of working in corporate for many years and loving the written word.

If this scares you, go back to Step 2, see those three things you wrote under each name? Another reason for that is, it makes them human to you. You can write to another person if you’ve humanized them, right? Think about it, they’ve attracted you out of a sea of social media for a reason. You connect. Start there.

 

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 5: Make it personable, detailed and sincere

Use their first name, the name of their ebook, offering, Facebook Group, you name it. Share how you appreciate their particular brand and why. (Do I have to say that it shouldn’t look like this:

Dear Jane, I just love your particular brand because it’s so great. You are awesome. I love your tweets.

YAWN!

Be specific here. For example, I shared with Peg that she is my virtual mentor and I was honest when I shared that I was a little scared about writing to ask her for something, but I was pushing send quickly because I only had 2.3 milliseconds of courage left.

If you’re real, and you share what’s on your heart – I promise, that cannot be denied. Or maybe it can, it happens – but you’ll always feel good about letting the real you shine through.

End your email with a thank you. You want to impress upon them how much you appreciate their time and especially their content. You know how long it takes to create a blog post, these are your peeps, influencer or not. Let them know from one content creator to another that you LOVE their work. And mean it.

 

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 6: Include everything you need

This is similar to the sandwich method I shared. You started your email with why you approached them, now you need to go in for the big ask. Be sure to remember all of the relevant details. You don’t want to come off as unprofessional, receive a yes, and then say “Oh yeah, can you get it to me by next week, and I need a profile pic too.”

Don’t forget to include the following in your pitch:

  • Deadline you want to receive the quote back
  • Request for a profile pic
  • Request for which link you should include in their quote
  • Request for what title they would like to go by (it’s not obvious for everyone, and you want to get it right)

 

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 7: Send, and wait

What? You think there are tips for this? Drink lots of lattes and eat lots of scones. Mmmm scones.

 

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 8: Reply to all pitch responses in a timely fashion

Always start off with a sincere thank you. Even if you get a no! In fact, if you get a no, high five yourself. Why? Because you actually reached out. So many people don’t even muster up the courage to start a blog and publish a post.

You reached out to people you admire, you asked them to help you, pat yourself on the back (and grab another scone).

 

I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social.

Step 9: Keep it real

I didn’t choose all “super rock star” influencers for the post. I included my closest blogging friends to add to the conversation. Why? Because they’ve influenced me. They have been with me through all of the doubt, all of the changes, the rebranding and the random Facebook messages in the middle of the night with another hare-brained idea.

They’re in the same boat as I am and you are. I know we have similar audiences of bloggers and creators who are always looking to improve themselves and the content they create, so why wouldn’t I ask them? Ask your blogging friends too. Pay it forward.

Know your audience

Don’t send the email you crafted to your niche influencer to your blog friends, you can be MUCH more relaxed and informal. In the cases of Jenna, Rhonda, Charity and Jen, I just asked them over Google chat, Facebook messenger and text. Ok, so I forwarded a few of the yesses I received from the rock star influencers saying “She.actually.responded. Now you have to send me something. Pleeeeeeeze!!!”. That’s really how it went.

Now what are you waiting for? Check out my results on The SITS Girls, What Is The Best Blogging Advice You’ve Ever Received?

I love to share tips and tricks like these every week with my email subscribers. Be sure to sign up for my VIP list to receive exclusive info and tips that I don’t share with anyone else (or anywhere else, for that matter). You’ll also receive my top 7 tips for creating a successful online community, just for signing up!

 I pitched bloggers for an expert round up post on The SITS Girls and received a “yes” from a total of 10 women - and some of them are heavy hitters in the social media and blogging tips space. How did I do it? I share all of my tips, processes and tricks for pitching influencers by Faithfully Social

 

 

How to Actually Delight Your Audience and Be Irresistible

Being authentic is something I preach on the daily. In social media, it’s easy to get lost in the cacophony of constant @replies, “buy this now”, “check out my book it’s on sale!” and hashtags. As a social media marketing fanatic, that’s not lost on me. I get how overwhelming it can get.

I make it a point to instill the following tips in my personal strategy, and know it will help you to be irresistible to your audience as well. You’ll see, that a lot of it is living the Golden Rule. If you’re here from The SITS Girls, you’re already 8 tips in! Bravo for wanting to grab a few more!

How to Actually Delight Your Audience and Be Irresistible Actionable tips to engage your readers and keep them coming back for more! @faithfulsocial

 

1. Get to know that new follower 

When someone follows you on social media, don’t just automatically follow back. That’s phoning it in and not being intentional about the relationship your forming and trying to cultivate. Automatically following back without checking the person out shows that you don’t care about relationships, you only care about numbers.

Do this instead: when someone follows you, friends you or adds you to one of their circles, check out their profile. Find something you can relate to, and then follow them back with that relatable nugget of information. 

There’s always something you can connect with someone on. If they’re a Yankee fan, tell them you love the Mets and shame on them! With a smiley face of course. Even if it’s just to say that you love the flowers in their header. It shows that you took a beat to check them out.

Bottom line, you don’t have to wait for the other person to start the conversation and you shouldn’t. Be the “real-ational” social media user and cultivate your community. It starts with finding common ground just like in real life.

2. Be helpful

In my latest exclusive VIP weekly email, I shared how to listen in on conversations on Facebook, like a ninja. You know, stealth mode style. I listen in on conversations going on in over 30 groups on Facebook alone! I do it to keep my finger on the pulse of what other bloggers needs are and to help in brainstorming blog topics. But mostly, to help them out. 

Genuinely sharing your awesome, expecting nothing in return is just good business. You’ll instantly become the one people go to when they need help.

Blogging and social media takes a lot of knowledge about a myriad of subjects to really pull off. If you can help a fellow blogger who is frazzled, stressed or tapped out, why wouldn’t you?

3. Use first names

Use first names when you can. I use first names when I reply to tweets, craft emails replies or respond to comments. Your readers aren’t just handles, they’re people. Showing that you took some time to find out what their name was, and personalize a response just to them? That sets you apart, my friend.

Those touches make people feel special. It’s done so rarely that you will look like a diamond amidst coal. Ok, maybe not that dramatic. But you get my drift.  If their mother saw fit to give them a name, you should use it. 

4. Reply via email to new subscribers

I know what you’re thinking: “Cristina, I don’t have time to reply to email subscribers!” Yes, you do. Think about it, do you have swarms of people flocking to your subscription list (If you do, let’s talk)?

How much time does it really take to respond and say thank you for subscribing to an email list? Yes. I still hear you. “But Cristina, doesn’t my subscription service do that automatically?” Yes, it does. What I am doing here is an automation disrupt! 

Don’t know what I mean, here’s a sample of what I write:

Dear Real Name that I took a moment to include 😉

This isn’t an automated e-mail. I received a little note saying that you signed up to receive my emails in your inbox and wanted to personally say thank you.

I don’t give out my email to just anyone, and I’m sure you don’t either. So thank you. 

I can’t wait for the weekend! Heading to NYC! Hope you have a good one.

Warmly,

Cristina

Is that hard? How would you feel sending something like that? You’d feel like you were connecting with a friend. I rest my case.

5. Mention your readers in your blog posts

I love doing this. I take comments that readers leave and respond to them in full on blog posts. Like this and this. One of them even went viral (I didn’t plan that part). I did learn something, taking the pain points of your readers and fleshing that out into a blog post shows your readers you really listen and care. More often than not, it’s not just the one reader who has that particular question (as was the case with the viral post) but a whole slew of other people are looking for the same information.

Lately, I have been leaving a call-to-action in my posts that give them the opportunity to ask questions and in return, I include that I will link to a social platform of their choice. 

Do what works for you, but remember that blogging isn’t a one way street, a monologue or a solo dance number, you get my drift.

6. Give ’em a peek.

Everyone wants to know everyone else’s business. Don’t believe me? What posts are you most interested in? How to’s with pictures of how they got this amazing thing done, right? Lifehacks, tips, tricks and listicles. Or maybe you like personal reflections sharing how someone overcame a terrible time in their lives?

Regardless, people want a peek behind the scenes. We want to know the real you, so don’t hide behind your laptop. Share your process, share your wins but share them in a way that you’re teaching your readers how to replicate the win for themselves.

Winning alone isn’t really fun. Right?

Did you want more? Head over to read the other 8 tips I shared on this very subject over at The SITS Girls. Read Social Networking and Blogging: How to Authentically Connect With Readers.

In the meantime, get out there and start delighting your audience. They’re waiting for ya!

How to Actually Delight Your Audience and Be Irresistible Actionable tips to engage your readers and keep them coming back for more! @faithfulsocial

Practical Blogging Tips to Make Your Blog Better

I check out a lot of blogs for many reasons, content curation, content creation + just to see what other people are doing so I can steal like an artist! I’ve been keeping notes (no, not in a spreadsheet) of blogs that get it right, wrong and almost wrong. We’ll go through the list, together as I share some practical blogging tips to make your blog better.

I love to share tips and tricks like the ones I am about to share with you. Be sure to sign up for my VIP list to receive exclusive tips that I don’t share with anyone else (or anywhere else, for that matter). You’ll also receive my top 7 tips for creating a successful online community, just for signing up. So many tips! Don’t you love it?!

Practical Blogging Tips to Make Your Blog Better I spend a lot of time reading other blogs to see how they work. I share blogging dont's with tips on how to fix your blog, make your blog better and get readers to share you all over social media by @faithfulsocial

Your header has to be captivating, but we don’t want to see the kitchen sink. 

My friend Rhonda blew my mind when she wrote this post about designing with the “Z’ in mind. This means that you want to help your readers natural eye movement on your home page. On my blog, for example, your eye will go to the header to read it, to the right where my profile picture is, to the first post at the top. Visit your blog right now as a new reader. Is your header clean, with a tagline that makes sense? Does it encapsulate who you are and what you’re about? If not, head to Canva and start working! 

How do I share you with my friends?

As a blogger, there’s nothing like social proof. There’s nothing like having a reader share your content with their friends and say “Hey, you need to check this out. I can’t tell you how many times I’ve tried to share a post and couldn’t figure out where they were on social media to tag them and let them know I loved what they were puttin’ down. I love Carrie’s free social media icons and recommend them all the time. She has every color social sharing set you could possibly imagine. An extra tip? Please have a friend check your links so they work! Don’t get caught out there with links that only go to the platform and not your profile, or even worse, broken links! Gasp!

You? Who are you? 

I hope you caught that Alice in Wonderland reference. If not, we just broke up. Many times I come across beautifully designed blogs with sumptuous colors and branding. They sweep me off of my feet, carry me to their “About Me” page and it’s like the wine wore off. You know what I mean? Make an about me page that draws your reader in and shares a little bit more than you would. A great example of this is Melissa Cassera’s “My Story” page. She covers business and party like no other. You just can’t stop reading. And who doesn’t want to pretend to be Babs and get their interview on?!

What all this stuff in your sidebar?

Ever scroll as you read at a desktop and get distracted by all the junk in someone’s sidebar? I know I do. If there are blogs that I just love, but I know they are sidebar junkie culprits, I read their stuff on Feedly. You may think this isn’t a big deal, but that’s another click to get me to share, comment and otherwise engage with your blog. Readers are busy, just like bloggers, make their lives easier and cut the crap!

  • Get rid of badges, unless you must have them (like your a contributor), awards, twitter timelines and the like. Why Twitter timelines? What if there’s something scrolling past on Twitter that’s attention grabbing? You guessed it, there they go, off to the shiny light on your twitter stream.
  • I do recommend an Instagram widget, link to an archive page, social platform buttons, a search bar, a Facebook Page Plugin (there’s a new one, in case you didn’t know!), and a Pinterest board widget that features your best stuff. You do have a “Best Of” board, right? 
  •  For more, check out this article by  Hubspot,  7 Things Your Blog’s Sidebar Can’t Live Without.
  • Remember that a lot of people are using their mobile phones to read your content, so they may never scroll down far enough to get to all the widgets in your sidebar anyway. I know that’s hard to hear, but the truth is hard. I never said otherwise.

I can’t see your images, shame. I’d love to pin them.

According to Expanded Ramblings, there are 70 million Pinterest users. To put 70 Million people into perspective, Pinterest has more people there than the country of France. And you’re gonna rock a thumbnail as your featured image? If I love to play on Pinterest, why would I pin your stuff? As a reader and social sharer, I want to provide stellar visual content to my followers on Pinterest and if your pushing a 200×200 pixel post, sorry babe. Peace out. Check out this recent post I wrote up on The SITS Girls for their recent Spring Into Social Media challenge for tips on how to use this powerful platform. As of this post, the linky for that challenge is open for the next 17 hours so get there and start sharing!

Where ya been?!

You know, those blogs that you can’t get enough of that don’t blog consistently? Listen, you don’t have to blog every day, or 3-5 times a week, or 2 times a week. You have to blog at a pace that you can handle. This makes your reader feel comfortable because they know what to expect. Just like any relationship, comfort leads to trust and that leads to faithful fans or money in your pocket if your selling a product. I always suggest coming up with the topics you feel comfortable writing about and consistently vary those topics so you are serving your audience in a way that’s authentic, consistent and fresh.

Need help on coming up with a content schedule? Head to Convince and Convert for How to Build a Content Calendar. You can also use the content calendar that I use, Trello. It’s amazing. Trello even gives you a step by step of how to use their tool to create a quick, easy and simple editorial calendar with due dates to keep you on track and consistent. 

Is time your issue? Believe me, I get it. I have little time and love all the shiny things! I recently found all kinds of time to write and blasted the shiny things using “News Feed Eradicator” for Facebook, a Chrome extension that gives me access to the groups I’m a part of, messages and the ability to post, but I don’t see the time suck that is the Newsfeed. What do I see? A motivational quote. That’s wassup!

So, that’s it. Are there any you’ve seen that you’d like to add? There’s a catch, you have to add a tip to fix it. Let’s help each other! I would love to read what you have to say in the comments! 

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Practical Blogging Tips to Make Your Blog Better I spend a lot of time reading other blogs to see how they work. I share blogging dont's with tips on how to fix your blog, make your blog better and get readers to share you all over social media by @faithfulsocial

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How to Start Sharing Your Blog Posts on Instagram

You’ve just hit publish on an epic blog post, of course you want to share it. Visual images are all the rage, aren’t they? But some feel that Instagram isn’t the place for blog posts for a number of reasons, but if you’re looking to build a brand, I say why not? I’ve had a lot of Insta-pals comment and say how much they loved the blog post and actually start a conversation with me about it .

I love to share tips like the ones I am about to share with you. Be sure to sign up for my VIP list to receive exclusive tips that I don’t share with anyone else (or anywhere else, for that matter). You’ll also receive my top 7 tips for creating a successful online community, just for signing up! So many tips!!

Is it crazy to think that you’ll get all of your referrals from Instagram? Maybe. But what are you blogging for? To get your name out there, share your writing with like minded people, or just to convert and see your numbers climb? That’s a brain teaser for another day. When my friend Emily sent me an email and asked how I share my blog posts on Instagram, I knew I had to share it with you.

Here’s how I share blog posts on Instagram.

What you need:

  • A place where you can type, copy and paste (preferably your email account, but anything will do so long as your typing it out and not texting it. Easier on the fingers.)
  • A beautiful image trimmed, just so, for Instagram’s pixel parameters (currently 640×640) or you can use a little hack I’ll share in a bit.
  • Instagram, duh (and that means a smart phone).

Create your graphic.

  • I create two images, at least, for my posts. One to share on Facebook, and the other to live forever on Pinterest. Here’s that hack I mentioned earlier: the Facebook image can be used on Instagram with virtually no cropping or any other editing. *gasp* I know, right?
  • Say you don’t have an image on your blog post. First, why? Second, we gotta talk, and lastly, you can use Canva, PicMonkey or any photo editing software you like to create one so long as the size is right.
  • Whatever you do, use a compelling image. What does that mean? It means the image is not blurry, your Grandma’s head isn’t cut off, there’s text overlay with an attention grabbing title, or an inspirational quote from your post, and it’s something that catches your eye.
  • Don’t have a compelling image? Go to morguefile, unsplash, or here for a whole list of places to snag free images.
  • Save the image to your desktop, or somewhere you’ll remember it. Trust me.

Begin to craft a compelling description in an email.

  • You want to be sure to have at least 11 hashtags. Interactions are highest on Instagram posts with 11+ hashtags. I wouldn’t suggest you go hog wild and #have #every #word #hashtagged. That’s a huge turn off. You have three options, one of which is my favorite, because strategy.
  • Use Tagboard to research beyond a general and broad tag, like #love, for example. You can also use Tagboard to brainstorm some great hashtags too. That #love example, when tossed into Tagboard brings back a few other hashtags to take a look at (#fashion, #beautiful, #cute, #instagood, #girl)
  • Strategy 1: Add all 11 hashtags to the end of your compelling description.
  • Strategy 2: Add all 11 hashtags interwoven or embroidered (that’s my favorite word this week) throughout your compelling description
  • Strategy 3: Add 3 hashtags in the comments after publish <— my favorite, because then you can cross post to Facebook and not break the “Facebook only likes 2-3 hashtags” rule.

Save your compelling image to your draft email.

  • See what we’re doing here? You don’t know the half. Eh, maybe you do.

Head over to bit.ly to create a shortened link that goes directly to the post you’re promoting and paste that into your draft email. 

  • You could just use the link from your blog post, you know, the original one. But we all prefer short and sweet, right. I am 4’11” 😉
  • Say you have a post you’re trying to push that has 9 words in it, because you’re feeling descriptive. Would a shortened link on a mobile device look cleaner, or would a mouthful of descriptive words? Exactly.

Send that email draft to an email address you have access to from your phone, because Instagram said so.

Now, the easy part.

Open up the email from your phone and copy all of the text, and save the image. 

  • If you have a cliptray function on your phone, all the better, you can copy all and paste where and how you need to.
  • If not, you’re going to play a little back and forth with your copy / paste. I set my emails in the order above so it’s easy either way.

Go to your Instagram profile.

  • Paste the bit.ly link in your URL (go to “edit your profile”) and save. Don’t know what I’m taking about?

Upload your image to Instagram.

  • Use whatever photo filter/s you like.
  • Here’s a tip: For branding, purposes always use one filter you’ll always love and stick with it. Every.single.time.

Paste that compelling description in with whatever strategy you’ve chosen (I hope it’s #3) and include “#newblogpost {link in profile}”.

  • That last bit is important, you’re directing your Insta-friend to the blog post, letting them know that it’s all ready for them to read.
  • Here’s a tip: Don’t just push all of your blog posts on your Instagram feed. Like everything, people like variety.
  • If you know you are going to promote a post on your Instagram platform, make sure you have other images in as a buffer. Need more rules around that? Let’s say for every 3 or 4 Instagram posts, you get to share your blog post image with your Insta-friends.  

Now that may seem like a lot of work for what could be just a handful of conversions to your posts (but a whole lot of conversation if you do it right). Some light on that:

  • With practice it gets easier.
  • No one says you have to promote your posts on Instagram.
  • No one says you have to promote every post on Instagram. This is your show, baby.
  • How else are people going to know you blog? Think they’re stalking your profile? Maybe they are, but I would bet they aren’t.
  • If your Insta-blog-promo posts are consistent (same font, same over lay, same coloring, etc) it’s a way to brand yourself, and that’s always a good thing. You want to differentiate yourself from the other quazillion bloggers out there, right? Right.
  • Remember, we don’t want to choke the feed with just your blog posts, right? Social media is about being social. So, be social!

I would love to hear what you have to say. Even if you don’t think publishing posts on Instagram is worth your time and effort. In the meantime, let’s be Instafriends.

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7 Must Have Blogging Resources

This week is all about blogging and social media, have you noticed?

Monday, we talked about social media and whether or not it’s really bad for you (especially for those who have given it up for Lent!). On Tuesday, I shared an ULTIMATE blogging resource, the Knowtbook. Amy Lynn Andrews is a bloggerpreneur like no other. Sorry, that didn’t really rhyme. Here are my 7 Must Have Blogging Resources (there may be more than 7 of them, because you should have more) This is not an exhaustive list. How is that even possible?

7 Must Have Blogging Resources sharing all the blogs I go to for the best blogging tips and tricks, blogging tutorials and social media tips. I even include some blogging books as a bonus! @fillpraycloset

If you want access to my Blog Crafting printable, where I share all the steps to my before and after blog post publishing process (and all the social media craziness I do!), just click on the button at the end of this post. It was released to email subscribers yesterday afternoon in a special-just-for-them email. I love you “tree of trust” people. They know what that means. And my apologies to my email friends, there was a lapse in the password changes to access my freebies page. I’ll let you know about that in an email! to my  On with the show!

–1–

Blog Clarity

From her 10 minute touch ups, to her in depth tutorials that I used to update my about page (check out those pins, people!). Melissa is a true find in the bloggy space. She’s written Blog Design for Dummies, which I admit freely, I bought. We’re all dummies at some point and can all learn from the ground up and find something of value, yes? She gives online courses that are smashing, let me tell you. She is the go-to for all things Pinterest and so it was a no-brainer to sign up for her Pinning Perfect course. I HIGHLY recommend it. Can I just say, I woke up one morning this week to 63 Pinterest notifications overnight. What? What? WHAT?! Yeah. There is a new class opening up in March (Sign up closes NEXT WEDNESDAY NIGHT) That session will run from 3/8-3/20 and there are still spots left. Just be sure to tell her I sent’cha.

–2–

Blogging on the Side

Becky and Paula share tips and tricks about SEO, monetization, income reports, beating blogger burnout, you name it and they strive to balance family and faith along with that. A tall order, right? They have a thriving Facebook community where ideas are teased and virtual high fives are given for small wins. They also have an ebook out, Blogging on the Side: Where Passion and Profit Meet. I remember when they were asking their Facebook group what title worked best! These ladies are really down to earth, are willing to share all of their knowledge and love community. Can’t beat that, right?

–3–

ByRegina.com: For the Bloggers and Creativepreneurs

 She doesn’t know this, but she singlehandedly has me cleaning out local stores of their toner. I print everything she puts out. She has a strong brand, sense of humor and everything she writes, for me, makes sense. If you haven’t heard of her, you’ve been under rocks. That, and I’m sorry I didn’t mention her sooner. I should have. She put out a blog planner earlier this year titled Epic Blog: One Year Editorial Calendar and I would have purchased it myself only I have 3 planners on my desk, and use two different online calendars too. I’m a bit of a planner fiend. Actually, now that I’m talking about it, I want it. See what she does?! My favorite post this minute is, 10 Signs You’re a Creative Coach {Who Blogs} and Not a Blogger. I have purchased her Grow Your Blog Traffic with Social Media ekit . Ummm, the ebook is like 175 pages and the workbook, 125. See? My poor printer. But I cannot get enough. Sign up for her email list. She hustles and gives freebies like lollipops. Like now. I’ll wait.

–4–

Beyond Your Blog

It’s just what the title says. Do you want to reach audiences outside of your little corner of the internet? This blog is for you. Susan shares lists and other bloggers’ first hand accounts of the application process for platforms like Huffington Post, BlogHer, Babble and Scary Mommy to name a few. They also cover how and where to submit to anthologies and online magazines too. I love their tips, tricks and tools tab, their podcast with editors. They also have a Facebook Group. Sign up and grow beyond your blog!

–5–

Blog Chicka Blog

Jill is new to me. I don’t know how I found her. I think she may have found me (dreaming here). I love to read her stuff before bed. It’s like she’s talking just to me, over tea and scones. You know, because in my head, we’re fancy. She is a photographer so she shares tips on all things images to make your blog visually appealing. On my Feedly, I can’t wait to read her “This Week in Blogging”. You know what it’s like, we get all excited about our side bar, or a new app, but does anyone else you know get that? Does Nana get all cuckoo for cocoa puffs at your new hex code color you pulled from Design Seeds? Probably not. But she may raise an eyebrow at income reports! Bam, she shares them too.  I’d suggest following her on Pinterest too. Why? Because I do and I wanna say that’s where she found me. I’m such a dreamer…

–6–

Blog Legally

Ok, so let me set you up for this. I am part of Brilliant Business Mom’s Facebook Group, we talked about them before. Love Beth Anne and Sarah and uh, hello they just published a post on their top 10 podcasts on the Etsy Blog, so I can totally say I knew them when (which was like a month ago. Talk about trajectory).  The put out a quick podcast asking their listeners if they needed a real physical address at the bottom of their newsletters. I posed it to my Tribe gals and we were kerfuffled. Needless to say, Monday, Cristina picked up keys to a P.O. Box at the nearest Post Office. One of my Tribe members, Mary, mentioned Blog Legally and I.ate.it.up! We should all know the rules and regs of blogging. If you’re a blogger you’re in the biz, and you need to protect yourself. What’s up, how-to on affiliate discolsures? That’s the end of my PSA.

–7–

The Blog Maven

I’m into productivity and entrepreneurship in 2015 and when I read this, my heart melted I said all the “me too’s” . Blogging is great, it’s a whirlwind, it’s a lot to think about and do, and all the to-do lists and the questions, the page views the aaaaaaaaaah! What does the almighty Blog Maven (whose name is Jeni, by the way) say:

1. Find out what people want.
2. Give it to them.

And you don’t have to be an “expert” to do it.

I mean, we know this, right? But sometimes, we need to be given permission to relax before our shoulders slide down and chill. Know what I mean? We are not our page views. Slamacow!

I promised extras yes? I’m reading Real Moms Making Real Money Blogging, At Home, In Their Pajamas (The Mommy Blogger Next Door Book 1) as in, this is a series, y’all. I love her approach so far. I feel like she could be from Brooklyn with her sassy responses to things. I plan on doing a book review next week so be on the lookout for that.

Have you read, How to Blog for Profit Without Losing Your Soul by Ruth Ann Soukup? It’s like ProBlogger for ladies. I will say that it’s CHOCK full of so much info that you should absolutely read one chapter at a time, and then implement, implement, implement till you can’t no more, and then move on to the next chapter.

So there you have it, are there any you would like to add? Some gold nugget blog resource that you can’t stop stalking, I mean, reading? Do let me know (so I can add them to my Feedly!).

And if you want to know all about my before and after blog publishing process, Blog Crafting, you know what to do.

For more Quick Takes, head over to This Ain’t The Lyceum!

Still want more blogging resources?? No problem!

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7 Must Have Blogging Resources sharing all the blogs I go to for the best blogging tips and tricks, blogging tutorials and social media tips. I even include some blogging books as a bonus! @fillpraycloset

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