Social Media

Should You Be On Periscope?

Surely you’ve heard about the live streaming app called Periscope? Apparently, it’s the closest thing to teleportation this side of The Jetsons.

Are you running a marathon? In the middle of a protest? On a roller coaster at your favorite theme park? Why not share those moments with the world at large (and by world, I mean whoever downloads the app – and that is currently 10 million registered users).

In this post, I share some links to great tutorials should you want to dive in, or just get your pinky toe wet. I’ll also share some Periscope tips for bloggers and my thoughts on whether you should jump on this new social media bandwagon.

Surely you've heard about the live streaming app called Periscope? Apparently, it's the closest thing to teleportation this side of The Jetsons. In this post, I share some links to great Periscope tutorials, provide Periscope tips for bloggers along with my thoughts on whether you or not you should jump on this new social media channel. by @faithfulsocial

Like Instagram, you can only use this app from a smartphone, capturing the on-the-go, real life moments you experience. What I personally love about Periscope, is the interaction your audience has in real time as you record. In the left hand corner of the screen, as you live stream, people watching can chime in with comments, questions, where they’re from, you name it. For those people that are more introverted (ahem, me) you have the <3 option. Literally.

If you tap on the lower right hand side of your screen as you’re watching a ‘scope – you’re sending “love” to the person streaming that shows on everyone’s screen. Granted, they won’t know who’s sending the “love” but I find I’m more inclined to give “love” by tapping the right hand side of my screen, when watching a ‘scope if I see others doing it (or until I get to a purple heart. Ahhh).  Why is “love” important to you? The more hearts receives pushes you up on the “Featured” Periscope list, which means you get seen by more peeps!

 

Surely you've heard about the live streaming app called Periscope? Apparently, it's the closest thing to teleportation this side of The Jetsons. In this post, I share some links to great Periscope tutorials, provide Periscope tips for bloggers along with my thoughts on whether you or not you should jump on this new social media channel.by @faithfulsocial

 

I won’t go into full on tutorial mode, there are TONS of those already out there. Want my favorites? Of course you do. The Beginner’s Guide to Periscope for Bloggers by Julie at Fabulous Blogging is freshly published yesterday – perfect timing. The other site I refer clients to is Periscope Tutorial: How to [and Why] Use Twitter’s Periscope on iOS by Ana at Traffic Generation Cafe.

Having only ‘scoped three times, I’ve watched more than I’ve streamed. I don’t just watch ‘scopes for fun though, I watch how bloggers have been using Periscope and here are some tips:

1. Announce that you’re going to live stream on Periscope prior to and after streaming. This way you build some buzz and generate more views because you’re preparing your audience as opposed to just jumping on. *Caveat if you’ve never scoped, just jump in and do it! You’ll never know if you like it and/or perfect your scoping skillz (yes, with a z) if you don’t try it.

Surely you've heard about the live streaming app called Periscope? Apparently, it's the closest thing to teleportation this side of The Jetsons. In this post, I share some links to great Periscope tutorials, provide Periscope tips for bloggers along with my thoughts on whether you or not you should jump on this new social media channel. by @faithfulsocial

2. Title your Periscope with a catchy headline. Use emojis to stand out when creating your headlines (see, just like Instagram)

Surely you've heard about the live streaming app called Periscope? Apparently, it's the closest thing to teleportation this side of The Jetsons. In this post, I share some links to great Periscope tutorials, provide Periscope tips for bloggers along with my thoughts on whether you or not you should jump on this new social media channel.by @faithfulsocial

3, Be sure to add one hashtag in your title.  Persicope adds #periscope to each headline by default. Check this out, as an example (and try not to be average while doing it):

Surely you've heard about the live streaming app called Periscope? Apparently, it's the closest thing to teleportation this side of The Jetsons. In this post, I share some links to great Periscope tutorials, provide Periscope tips for bloggers along with my thoughts on whether you or not you should jump on this new social media channel.by @faithfulsocial

3. Don’t wait for someone to show up on Periscope, just start talking. This app is recording, remember? It lasts for 24 hours (unless you save to your camera roll for sharing later).

4. You can run contests and giveaways on Periscope! Say you’re a book blogger, you can do a ‘scope and give away a book to the 10th person that chimes in or the 3rd person that answers a question you ask, correctly or the 11th person who’s handle starts with the letter m, you name it.

5. Periscope lets you do behind the scenes, on steroids! You can show anything from how you DIY’ed your nightstand, to how you create content, places of inspiration, baking your killer Guinness Chocolate Cake, the skies the limit.

6. Scopin’ on the daily. If you can commit to this, you can set a scope every day at the same time. This is great for progress updates (I’m looking at you fitness bloggers, or even gardening bloggers!) or if you’re attending a conference or special event.

7. Scope before and/or after Twitter chat, Google Hangout, or Facebook threaded chat.  This is a great way keep pushing your audience right where you want them. You can tease on one platform and then deliver on  Periscope.

8. Give content exclusively to your subscribers. If you have an email list (I know you do), you can ask that they follow you on Periscope.  You can inform them of when your exclusive for them Periscope (because you’ve set the ‘scope to private and invite them)  is about to go down! They’ll love it!

Now for the nitty gritty.

 

Surely you've heard about the live streaming app called Periscope? Apparently, it's the closest thing to teleportation this side of The Jetsons. In this post, I share some links to great Periscope tutorials, provide Periscope tips for bloggers along with my thoughts on whether you or not you should jump on this new social media channel. by @faithfulsocial

 

Should you be on Periscope?

As with any social media channel, you need to evaluate what kind of channel it is for you. In this case, do you like video? Do you like real time interaction, or (if you’re a visual person) do you prefer Instagram or Pinterest instead?

Try recording a quick video, just for yourself, to see if you enjoy it. Maybe sharing that on Instagram (make it 15 seconds!) and see if you like sharing in this way.

At the very least, grab your username so you have it should you want to tap into this new channel. There’s nothing wrong with being a wallflower and watching other ‘scopes for a while. I do it, and still do.

I’m still not sure if I’ll be a regular ‘scoper. While the point is to capture real-time-so-it’s-not-perfect video, I see the other extreme where there are people using tripods, lighting, rehearsing, outlining topics, getting their makeup and hair just right, and for me, that’s -not- the point. That’s also not to say that those ‘scopes aren’t inspiring, informative and watched. They are.

 

Surely you've heard about the live streaming app called Periscope? Apparently, it's the closest thing to teleportation this side of The Jetsons. In this post, I share some links to great Periscope tutorials, provide Periscope tips for bloggers along with my thoughts on whether you or not you should jump on this new social media channel.by @faithfulsocial

 

As with all social media, whether it’s Facebook, Twitter, Pinterest, Instagram, Google+, Snapchat, or now, Periscope, try it and see if you like it. If you don’t enjoy it, toss it.

There’s nothing that says you have to be on anything. Spend time on the social channels you enjoy. Your audience will pick up on your sincerity and interact where you are most comfortable.

What’s your take on the Periscope craze? I’d love to hear your take in the comments!

8 Facebook Hacks for Bloggers

Facebook terrifies me.

All those algorithm changes and dings for not doing something right.

To me, Facebook feels like childhood, where you don’t know what you’re doing and any mistake can cost you. What do I do with my fear? Eat it for lunch and share my lunch with all of you.


I love to share goodies like the ones I am about to share with you. Be sure to sign up for my VIP list to receive exclusive goodies, info and tips that I don’t share with anyone else (or anywhere else, for that matter). You’ll also receive my top 7 tips for creating a successful online community, just for signing up! So many tips!!


8 Facebook Hacks for Bloggers. Why should you have to scour the interwebs for blogger hacks that can help you engage with your fans on Facebook? Let me do it for you! @faithfulsocial

With stats like these from Post Planner? I have to:

  • 1.39 billion active users
  • half of users log in daily
  • 5 profiles are created every second!
  • 30 million business have fan pages
  • $234 million dollars in virtual goods & gifts were purchased in Q2 of 2014
  • 1 billion searches every day

I compiled a list of Facebook hacks just for bloggers that I’ve implemented and knew you’d like in one handy place. Why should you scour? I can do it for you!

Boost a Facebook post that’s already doing well

This would have to mean that you’re looking at Facebook insights on your page. You are, aren’t you? All you need to do is:

  1. Go to your insights (at the top of your Facebook fan page)
  2. Sort “All Posts Published” by Reach (the other options you’ll see are “Type”, “Targeting” and “Engagement”)
  3. Check out the posts you’ve shared of your content that are performing well.
  4. Click on “Boost Post” to see this screen below. You can use the default settings, but why would you? Why not target your audience to your target market. In this example, I use social media, blogging, marketing, blogging tips and others.

8 Facebook Hacks for Bloggers. Why should you have to scour the interwebs for blogger hacks that can help you engage with your fans on Facebook? Let me do it for you! @faithfulsocial

5. Further customize by loacation and age group. Don’t know where to start on this? Check your analytics, where are most of your viewers coming from? If from the US, why would you want to target people from other countries?

8 Facebook Hacks for Bloggers. Why should you have to scour the interwebs for blogger hacks that can help you engage with your fans on Facebook? Let me do it for you! @faithfulsocial

6. Add your total budget (don’t get crazy, just use $5)

7. You can adjust how long you want it to run. But again, can you skip a latte and do this for a day? Make the money work?

8. Click boost, then sit back and bite your nails. Why? That’s what I did.

There are so many customizations including coupons, including payment methods and the like. Read all about How to Boost Posts on Your Facebook Page here.


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Use one liners

One liners work in a bar, if they’re done right. You know how I feel about social media and bars, right? Well, try it with Facebook. People love it because it’s quick and they get to put their two cents in. Case in point:

My favorite cartoon growing up was _________.

Posted by Faithfully Social on Friday, July 10, 2015

Who doesn’t like to remember childhood cartoons? Pick something quick and easy – but make it open ended. You don’t want to have a “yes” or “no” response set up. The conversation has no place to go, unless you resurrect it – and sometimes, that can be awkward.

Use first names when responding to Facebook posts

If you see the threaded comments, I tried to use people’s first names when responding. I had to make the tough choice of responding timely, or waiting till I got back in front of a laptop, to properly tag them. If you can, you’ll always want to tag the person you’re responding to and Facebook allows it, if they’ve commented on your post. When you tag the person in a response, they are more likely to reply back to you. Why? People want to be courteous, they don’t want to leave you hangin’!

Share your Facebook post more than once

You know my schedule for blog post promotion. For Facebook specifically, just because you’ve shared it, doesn’t mean it’s the equivalent of a red carpet Oscar dress (as in, never to be seen again). Share it monthly.

How can you do this easily? I use Buffer and schedule them all the way out to the end of the year. Wouldn’t a recurring feature be lovely here?

Don’t lose your following, merge

When I was rebranding, I thought I would have to start a completely new Facebook page under the new name. In fact, I did. A friend of mine asked me why I didn’t merge my pages. Merge my what? Here’s the form on Facebook to request a merge of duplicate pages.

The pages must be about the same topic. At most you’ll wait 7 days, but mine was approved faster than that. I kept all of my followers and the new name transition was seamless.

Use hashtags

Facebook likes 2-3 hashtags at most. I try not to use them at all, unless it’s for something like #amazonprimeday or #happyfriday. I keep it fun and interesting but keeping within the Facebook theme of sharing, community and being real.

Here’s an extra tip – if you cross post from Instagram to Facebook, keep your hashtags to two or three in the post description, then go back and add all of your relevant Instagram hashtags in the first comment. This way, you play fair on Facebook and Instagram. I’ve said it before, but it definitely bears repeating.

Don’t know what to share? Save yourself some time and use the save feature

I love this feature and have TONS saved.

8 Facebook Hacks for Bloggers. Why should you have to scour the interwebs for blogger hacks that can help you engage with your fans on Facebook? Let me do it for you! @faithfulsocial

When you come across something you love, scrolling personally, for your blog or small business, just click on that down arrow and you can save the link for later.

8 Facebook Hacks for Bloggers. Why should you have to scour the interwebs for blogger hacks that can help you engage with your fans on Facebook? Let me do it for you! @faithfulsocial

Scroll down in your Facebook homepage and there are all of your links saved and ready to share when you want to.

And yes, those are all the Facebook Communities I belong to, but you already knew most of them, right?

Add Facebook links in emails you send to your subscriber list in a non-spammy way

Why not share an email to your subscribers asking them to chime in on a Facebook post?

It’s super simple to do. Head to the Facebook post you reference in your email, and click on the date. It’s a URL. All you need to do, is right click on that date link, copy and embed in an email

Why not try it with a “One Liner” this week. If your email subscribers haven’t followed you on Facebook yet, this could be a really “soft-sell” way to remind them “Hey, follow on on Facebook!! It’s fun times”.

If you’re looking for more Facebook hacks for bloggers, head here for The Ultimate List of Facebook Hacks (they are 5 SUPER meaty ones) that I shared on The SITS Girls today.

P.S. What do you think of the new graphics? I am kinda digging flat design.

8 Facebook Hacks for Bloggers. Why should you have to scour the interwebs for blogger hacks that can help you engage with your fans on Facebook? Let me do it for you! @faithfulsocial

How to Make Your Social Strategy Successful

You work hard at social media.

You strive to share the content of others more than your own.

You read everything you can from every respected blog and site on best practices.

But the needle isn’t moving. When will your “tipping point” arrive? When will all of your hard work pay off?

You read everything you can from every respected blog and site on best practices. But the needle isn't moving. When will your

In this video, not only do I talk about what not to do, I share a couple of ways to make your social strategy successful. You may already be using these strategies without even realizing it. If you are using these strategies, you’re more ahead of the game than you think. You can always level up these strategies by pivoting. Let me explain:

See how simple that is? Social media is daunting enough, let’s make it a little easier to cut through the noise and get to what matters, connection.

If you watched the video, you know what I’m going to ask you and you know what your challenge is. 

I’ll share my top 3 to 4 people, if you’ll share yours, in the comments.

You read everything you can from every respected blog and site on best practices. But the needle isn't moving. When will your

11 Simple Ways to Be an Awesome Twitter Superstar

“I want to become a Twitter professional by the end of May!” That’s what Mary of Sometimes Martha Always Mary said when she reached out and asked me if I had any how-to videos to recommend. Well, I’m more of a list gal myself, so I pulled this listicle together of how I managed to get my following to grow 530+ since the end of February. Why the end of February? That’s when I actually started tracking it.  

I love to share tips like the ones I am about to share with you. Be sure to sign up for my VIP list to receive exclusive tips that I don’t share with anyone else (or anywhere else, for that matter). You’ll also receive my top 7 tips for creating a successful online community, just for signing up. So many tips! 

11 Simple Ways to Be an Awesome Twitter Superstar. Mary asks me how she can get be a Twitter professional in a month. I share my twitter tips and tricks for how I grew my following 530+ followers since the end of February! @faithfulsocial

1. What do you blog about? This is always one of my first questions when I start working with clients. This sets the foundation for everything from content you curate, blog brainstorming sessions and branding. The whole kit and caboodle. I’ve heard many bloggers say, “I don’t know what I blog about” or “I blog about random stuff”. You just think you don’t know, or that what you post is random. In a lot of cases, “random” means “I didn’t plan”. Set aside some time and write down a list of 10 things you can write about passionately, all day. Pare that down to 3-5 categories if you’re just starting out or 5-7 categories if you’re a more experienced blogger. 

2. Fill out your profile. By fill out, I mean fill out.

  • Add your location. Even if you’re a little worried about stalkers, just add the general area, like largest city you’re closest to.
  • Add a profile picture. Please use the same profile picture across all your platforms + blog. Don’t make your readers work to decipher if you with a Kentucky Derby hat on is the same you with your gal pals on a Saturday night.
  • Add a header. Your header should be on brand in the same or similar look as your blog header. Even if it’s just the name of your blog in your brand colors, that’s perfectly fine.
  • Add a brief bio. You don’t want to stuff. This is not welcoming: Cat-lover. coffee drinker. Likes cheese. That can be anyone. You want to stand out. Need help? Head here, here and here

What we’re going for here, is to make it easier on your readers always and in all ways. Can you tell I love that show? 

3. Create lists based on your niches. Remember step #1? I told you, it’s everything. I focus on social media, blogging + branding. You better believe that I have lists based on those topics. Some of those lists are private (looking at competitors to steal like an artist) and others are public, like my SITS Girls Twitter Glitter list. Why do I have that? When I follow a fellow SITS girl, and add them to a list, they are notified that they were added to my SITS Girls Twitter list. Tell me how that wouldn’t make someone smile. Glitter fixes everything. Need help on how to create a Twitter list?

  • Click on Profile and Settings (hover over your profile picture).
  • Click on Lists.
  • Click on Create New Lists.
  • Fill out the pop up box.
  • When you see a profile that fits your list, click on the little gear icon on their profile and add to the appropriate list. 
  • Done!

4. Curate Content. As in get thee a Feedly account. I can’t say it enough, go back to step #1. Create categories in Feedly based on those topics/ categories and any blogs that fit that category, add it. If you’re into social media, like I am, lists like this one, help you to find blogs that are perfect for content curation. You can do this with any topic though with a Google search, just type “Best [Insert category here] of 2015” and add the feeds, follow them on Twitter (you can also follow them on all other social media too).  You’ll need this to stick to an 80% other content versus 20% your content promotion strategy. You want to be viewed as the chick who knows her stuff, not just her own stuff. 

5. Follow your influencers.  You want to stay in the loop on those conversations that interest you. You’ll also want to follow them as virtual mentors. This is huge. The only way to learn is to watch, absorb and emulate those elements of their strategy that fit your style. Not the other way around. What your influencers do are not a one size fit all for you. Take a little, and incorporate. Who are your influencers? That depends on the category. If you’re a blogger, you’ll look to profiles like The Nectar Collective,  Twelve Skip, Blogelina and The Blog Maven, for example. Remember that list you got from a Google search in step 4? You’ll have a top ten to start with based on that!

6. Follow the people your influencers follow. This might seem weird. Why would you follow those people your influencers follow? Why should you care? I say, why don’t you? You want to know who your influencers are following, so you can follow them to and see what makes them worthy (in your influencers eyes) to follow. This small shift in your strategy can really open your eyes to a larger industry based on your categories/topics you follow. 

7. Break up what you share. Vary your tweets with a mix of quotes, photos, video and just text. You want to target as many learning styles as possible. Some respond well to visuals, other to video and still others to just a plain article. Granted, tweets with images have better click through and RTs, but you don’t want to share just images because of that. What you want to do is create a profile that’s robust and dynamic, not a profile just looking out for analytics. However, that said, always use relevant hashtags. 

8. Join a Twitter chat or two. Twitter chats are a lot of fun. You get to mix and mingle with people while you’re sitting at home in your pajamas. I don’t know about you, but if I don’t have to put make up on, that’s the party I want to go to. I love the SITS Girls Twitter chat on Saturday mornings at 10AM ET, but if you’re looking for a slower paced chat, you can join the chat they have on Monday’s at 8PM ET. It’s a lot of fun and you make friends, like *that* <—did you hear the snap of my fingers? Interested in some other social media chats? Head here for 33 other ones. Some other great ones are: 

  • AltSummit hosted on Wednesday’s at 12PM ET using #AltChat
  • BlogElevated hosted on Wednesday”s at 10PM ET using #BlogElevated
  • Co -Schedule hosted on Thursdays at 4PM ET using #CoChat
  • House of Bliss hosted on Thursday’s at 9PM ET using #blisschat 
  • Mack Collier hosts this one on Sunday’s at 9PM using #BlogChat

9. Send a thank you tweet. Always thank anyone who retweets (RT) or shares your content, and use their first name in your thank you tweet (its the little things). This also shows people that you actually care enough to check out their profile to find their name and use it. If you get 8 shares or RT, great! Don’t thank them all at the same time in one tweet. That shows you’re lazy. Thank each share/RT individually. Also, don’t send a series of 8 thank you’s either, space them our using your automated app of choice (Hootsuite/Buffer).

10. Don’t have your twitter feed widget on your blog. What if, in that Twitter feed widget on your blog, there’s a super interesting article or inspirational quote scrolling by? Do you want to take your chances and have that reader that you worked so hard for just click away? Who knows if they’ll be back? Have social icons that link to your profiles, but get rid of the Twitter feeds. This is more of a blogging tip, really. It came up in my brainstorming session for this post, so there you go.

11. Do not send Direct Messages (DMs) when someone follows you asking them to do something for you.  Similarly, do not tag images with random people just because you want a RT, thank you very much. Twitter allows users to tag up to 10 people on a Twitter image, without counting toward character count. I’ve heard complaints of how people are being tagged that have nothing to do with the image and the tagger is really just looking for a RT. This is like you walking down the street, and grabbing a stranger by the face and saying “Hey, look at me!”  Granted, there is no Twitter police to arrest you for being so aggressive, but you’ll lose followers and kill your brand. I get that you want to get your message out there, but grabbing people by their Twitter-face won’t cut it.

If I follow you, I don’t need a DM saying that I should join you on Ibotta, or buy your book, or follow you on Ello. It’s just bad form. How about we build a relationship before you ask me for a favor? Hmm? Kind of like in real life? If I want to follow you on Facebook, I will. I don’t need a secret note passed to me or a nudge from you, Stranger Danger.

Have a question? Need help? Just ask, you may end up on my blog with tips and tricks curated just for you! 

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11 Simple Ways to Be an Awesome Twitter Superstar. Mary asks me how she can get be a Twitter professional in a month. I share my twitter tips and tricks for how I grew my following 530+ followers since the end of February! @faithfulsocial

Can We Talk Changes for a Minute?

Can we talk? In the next 24 hours you’ll see a lot of change around these parts. I know what you’re thinking, “here she goes again” and you’re right. Here I go again. When you follow passions and dreams they can take you to places that are different from where you started. 

I have begun the process to change the name of my site to Faithfully Social.

Niche changes mean blog changes, name changes, all the changes. Please bear with me and follow @faithfulsocial!

Why the name change? I am no longer Filling My Prayer Closet. I’m just not. I shared in my vlog last week about blogging niches and how embracing them is important if it’s something you’re really passionate about.

I feel, for a while now, I’ve been Faithfully Social. By that I mean, I have been a faithful advocate of social media. I’ve also been and will continue to be a faithful advocate for people who need help using social media, without losing themselves in the process. I am faithful to the journey of my clients in seeing them grow and being their cheerleader all the while. 

This weekend, I spoke at a conference. I shared tips + tricks on how to use social media, blogging best practices and social media strategy overall. I connected with all of them, but there was one person that I had a special connection with. Mary at Passionate Perseverance. I have been thinking about this transition for some time, months even, and for some reason, while in a corner exchanging phone numbers I shared my new site name with her. Until then, I had only just recently shared it with my mastermind group and husband.  Mary loved it and got it immediately. No flinching, no questions, just wholehearted acceptance of the idea. A few minutes later, when she shared images on Instagram, or Facebook, she tagged me and used #faithfullysocial.

She totally hashtagged it! And that was the last little push I needed. So, thanks Mary for being the kind of push I needed at just the right time.

I am asking for your patience as I work tirelessly to change this site over and all social media platforms. I am a one woman shop, with a full time corporate job and a blog + social media coaching business, not to mention mom + wife to the best guys on the planet.

I am also thanking you for cheering me on throughout this transition. Filling My Prayer Closet won’t be going anywhere, if you enter that in your URL, you’ll still find me here. While most professionals would say I should start a completely new site, I don’t want to erase the journey. You know? I want to remember every step that brought me right here. And I am kind of a rule breaker, so there’s that.

So there will be more changes you know, solidifying my presence, logos, branding, all that jazz-tasticness that I love to talk to you about. Rest assured, I will blog about all of it. The mistakes, the plans and the process so you don’t freak should the time come when you make changes. And you will. Part of life, friend.

How can you help? Please follow me, if you don’t already on the following platforms and update your RSS feeds. I don’t want to lose you. Honestly, I’ve been working my tail off to get you here. Have you noticed?

Find me on Twitter @faithfulsocial
Find me on Instagram @faithfulsocial
Find me on Pinterest @faithfulsocial
Find me on Facebook Apparently, I need 25 followers on my Facebook fan page before I can make it my own.

All these rules! And, thanks you from the bottom of my 4’11” sized heart.

Niche changes mean blog changes, name changes, all the changes. Please bear with me and follow @faithfulsocial!